Automotive Dealership SEO
SEO maintenance is like changing your oil. It has to be done.
Get More DetailsDIY
You can do SEO on your own; the same for a transmission. However, we suggest using a professional.
Routine
SEO is like oil changes, you have to keep up on the routine maintenance.
Budget
SEO is an expenditure that you need to budget for.
Ready to get professional SEO services for your dealership?
Get Professional SEO HelpSEO
4 Tenants of SEO
V8 Engine
Technical SEO
Technical SEO is like dropping in Hemi, LS or Coyote engine into your website. Speed, mobile-friendliness, crawl ability, indexing, schema, and more.
Super Tune
On-Page SEO
Having a supercharger V8 engine isn't enough. You need to drop a tune on it. Keywords, title tags, meta descriptions, headings, content structure and key.
Driver
Content
You have a fast car, now you need to drive it. Content that is not AI generated, that is relevant and relevant to your dealership and area is needed.
Tech Nerds
Off-Page SEO
You have a car, you know how to drive, next you need to drive it and get some street cred. Building a solid foundation of backlinks, callouts, citations, social signals, and domain authority is how you really move up the search order rankings.
Ready to implement all 4 tenants of SEO for your dealership?
Start Your SEO StrategySEO Service Comparison
Compare our SEO service tiers to find the perfect fit for your automotive dealership's needs.
| Essential | Advanced | Pro | |
|---|---|---|---|
| Basics | |||
| Claim and optimize your business listings on major search engines and directories. | ✔️ | ✔️ | ✔️ |
| Standardize key business data ( NAP data: name, address, phone number ) across listings. | ✔️ | ✔️ | ✔️ |
| Monitor listings for accuracy and consistency | ✔️ | ✔️ | ✔️ |
| Proactively update listings with any changes | ✔️ | ✔️ | ✔️ |
| Local SEO Management | |||
| Local keyword targeting. | ✔️ | ✔️ | ✔️ |
| On-page SEO adjustments and optimization. * | ✔️ | ✔️ | ✔️ |
| Schema markup adjustments and optimization. * | ✔️ | ✔️ | ✔️ |
| Map pack ranking adjustments and improvements. | ✔️ | ✔️ | ✔️ |
| Location-based content creation. | — | ✔️ | ✔️ |
| Local backlink building. | — | — | ✔️ |
| Managed Reviews | |||
| We monitor the reviews that your dealership actively participates in. | ✔️ | ✔️ | ✔️ |
| We also offer professional replies to reviews, to help build trust with potential customers | — | — | ✔️ |
| We can add additional platforms depending on your needs. | — | — | Ala Carte |
| Monthly Reporting | |||
| Generated Reports covering key metrics | ✔️ | ✔️ | ✔️ |
| Ranking reports for local keywords or map pack positions | ✔️ | ✔️ | ✔️ |
| Review volume trend | ✔️ | ✔️ | ✔️ |
| Google Search Console reporting | — | ✔️ | ✔️ |
| Google Analytics reporting | — | ✔️ | ✔️ |
| Competitor comparison reports | — | — | ✔️ |
| Dedicated Support | |||
| Support via email | ✔️ | ✔️ | ✔️ |
| Support via phone | — | ✔️ | ✔️ |
| In-depth quarterly reviews via Zoom | — | — | ✔️ |
| Google Business Profile Management | |||
| Google Business Profile (GBP) post management including updates that relate to your Dealership | — | ✔️ | ✔️ |
| Image uploads, content updates, and profile optimizations | — | ✔️ | ✔️ |
| Website Optimizations | |||
| Optimization of on-page text and images to improve local search visibility | — | ✔️ | ✔️ |
| SEO metadata updates to improve click-through-rate | — | ✔️ | ✔️ |
| Structured schema markup to help Google understand your content better | — | ✔️ | ✔️ |
| Google Search Console setup & monitoring for alerts and performance tracking | — | ✔️ | ✔️ |
| Content Marketing | |||
| Unique local SEO content created for your website* | — | — | Ala Carte |
| Creation of new pages or posts per month | — | — | Ala Carte |
| Social Media Content Creation | — | — | Ala Carte |
Ready to choose the right SEO package for your dealership?
Get Your Custom SEO QuoteFrequently Asked Questions (FAQs)
- Claim and Optimize Your Google My Business (GMB) Profile: Claim your profile, ensure your NAP (name, address, phone number) information is accurate and up-to-date, use relevant keywords, and ask your customers for reviews.
- Local SEO & Keywords: Research and identify all the relevant local keywords that naturally lead customers to your website and use them in your content and meta tags.
- Get Listed in Local Directories, Marketplaces and have Related Businesses backlink: Make sure your business NAP (name, address, phone number) information is consistent across directories and marketplaces, advertise in 3rd party marketplaces like BestNextCar or PayHereCars and focus on industry-specific content sites.
- Ask for Online Reviews: Provide excellent service, make it easy for customers to leave reviews, and respond to all reviews professionally.
- Create High-Quality, Local Content: Regularly update your website with informative content relevant to your automotive dealership.
Additional Tips: Ensure your website is mobile-friendly, engage on social media, and build high-quality local backlinks. SEO is ongoing—consistent effort! It's when you stop changing the oil, your engine breaks down.
- Increased Visibility and Discoverability: Claiming listings ensures your business appears across search platforms and keeps info accurate for search engines and users. It's like how the Post Office needs to know your business address.
- Improved Local SEO Ranking: Consistent citations are trust signals for search engines and strengthen your local SEO ranking.
- Customer Engagement & Reviews: Directory listings provide another way for customers to find your automotive dealership.
Claiming, monitoring, and managing listings increases discoverability, strengthens local SEO, and helps attract more customers.
- Credibility and Trust: Reviews indicate you're an active business. Responding to reviews also builds trust and credibility.
- Local SEO Ranking: A Google My Business profile with many reviews increases your ranking factor. Engagement and responses lead to positive SEO signals.
Still have questions about SEO for your automotive dealership?
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